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| ADVISORY COUNCIL |
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| Hampton Bridwell |
| President and CEO |
| BrandLogic LLC |
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| Mr. Bridwell is President and CEO of BrandLogic, a leading independent, full-service design and brand consultancy. As managing partner, he oversees key client relationships and provides the implementation teams with strategic direction. His particular area of expertise is in advising clients on how to leverage their brand as a tool to drive financial and non-financial performance. Mr. Bridwell has 15 years of experience in corporate brand identity, marketing communications and interactive media. He has provided strategic direction for the development and implementation of positioning, identity and communications programs for clients such as Avon, BD, Chevron, BASF, The Hartford, IBM, John Deere, JPMorgan, Legrand, Lincoln Financial, Merck, Merrill Lynch, Rockwell Collins, Texaco, Travelers, UPMC, Wyeth and Xerox. Experienced in the development of brand strategy and identity, brand architecture and nomenclature, identity implementation and alignment, and corporate communications, Mr. Bridwell offers valuable insight into how ideas drive performance and is a regular commentator and lecturer at international branding conferences. |
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© copyright World Brand Congress
- 12, All rights Reserved. |
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