| Managing Director, Harwood Kirsten Leigh McCoy (HKLM) |
| Holds BCom and MBL degrees |
| Currently in the final year of a Doctoral study (DBL) in brand behaviour and reputation management |
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| A brief background: |
| Previously Managing Director at Enterprise IG Africa Middle East and Specialised Exhibitions, Sean is a prominent figure in the branding arena. His industry career spans 22 years and his expertise is centred around general management, client service, brand strategy and business development. |
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| Major projects include: |
| Corporate identity, brand development, reputation management : |
| Cell C, Dimension Data, Eskom, University of Pretoria, Standard Bank, Rainbow Chicken, Stanlib, Afgem, Tiger Brands, AngloGold Ashanti, Barloworld, Investec, Exxaro, Demartini, Alexander Forbes and Investment Solutions |
| Conoil, Globacom ,Equitorial Trust Bank, FCMB, Eunicell, Afribank (Nigeria) |
| Gamma (Mauritius) |
| mCel (Mozambique) |
| MoneyGram (pan – African) |
| Stanbic Bank (pan – African) |
| Zantel (Tanzania) |
| Blackwood (Russia) |
| Hirco (India) |
| AlBatha Group, GFI, Hiranandani, Taleem (Middle East) |
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| Internal brand behaviour : |
| Liberty Group |
| Gamma |
| Barloworld |
| Bank phb (Nigeria) |
| Exxaro |
| Nedbank |
| Afribank (Nigeria) |
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| Papers delivered: |
| Regular speaker at various local and international forums: |
| International Association of Business Communicators – locally and internationally |
| Asia Brand Congress |
| Institute of Marketing Management |
| Gordon Institute of Business Science |
| Numerous commercial conferences |
| Ongoing guest lecturing at Vega School of Branding, Bond University, Damelin, University of Pretoria and Gordon Institute of Business Science. |
| Regular contributor of branding related opinion pieces in industry publications and the media, including radio and television. |
| Editorial contributor to a post graduate strategic marketing textbook due for release later this year. |
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| Other: |
| Currently sits on the Advisory Council of the Vega School of Branding |
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